BACKGROUND

Ever found yourself hunting for socks that match your outfit, only to be disappointed by the lackluster options available? We did too. When we couldn’t find socks as bold and sassy as we are, we took matters into our own hands. That’s how Sazzy Socks was born.

NOT LIKE OTHER SOCK BRANDS

We’re not like other brands that churn out the same old generic prints. Our socks are designed with elastic bands that add a touch of femininity and sass to every pair. After all, you carefully choose your underwear—something most people will never see. So why not let your inner fashionista shine with socks that say, "My style is intentional, right down to my toes!"

At Sazzy Socks, we’re rolling out designs gradually, because, much like fine wine, great style takes time. We’re not just a sock brand; we’re here to revolutionize fashion accessories. Designed in Sweden and crafted with a dedication to impeccable quality and cutting-edge style, our socks are a statement, not just an afterthought.

So go ahead—step up your sock game with Sazzy Socks, where style meets comfort and every detail is as intentional as you are.

The idea was born

2021

Once upon a time (okay, in 2021), a fashion-forward genius 💡 realized something: socks don’t get nearly enough credit. While styling outfits, she saw the untapped potential of chic, statement-making socks.
Why should footwear have all the fun when socks can elevate an entire look?

And just like that, Sazzy Socks was born.

Inspired by yoga and pilates socks, with their signature crisscross elastic bands, the idea was clear—style, comfort, and a touch of effortless cool all in one. Because let’s be real, boring socks? Not in this era.

From sketches to reality

2022-2023

Designing socks that are both chic & comfortable? Easier said than done. This was the era of testing, tweaking, and perfecting. 🧵✂️

It all started with hand-stitched samples (yes, literally sewn by hand!) before searching for the perfect manufacturer to bring Sazzy Socks to life. Every detail mattered—from securing our unique designs (hello, pattern protection!) to finding the softest, stretchiest, and most foot-friendly elastic bands. If it’s not stylish and comfy, it’s not Sazzy.

The sazzy takover begins

2024-Now

Socks? Designed. Brand? Coming to life. This is the time of turning a vision into a full-blown reality.

The Sazzy Socks logo was born, the business was officially registered, and a website took shape. Our social media finally saw the light of day, product packaging went from ideas to designs, and every single penny went into bringing this brand to life. 💸✨

But this was just the beginning. After endless sample rounds (trust us, so many back-and-forths), the final prototypes starts rolling in. Slowly but surely, production kicks off, and what was once just an idea turn into a warehouse built from scratch.

We Care

At Sazzy Socks, We Care. It’s our promise to you. Read about what makes our socks special and how we go the extra mile to bring you the best in comfort, style, and sustainability. From our commitment to quality materials to practical care tips, explore what we care about most.

Read More

READ ABOUT OUR POLICIES

Privacy Policy

Privacy Policy
Last Updated: 2024-12-29

At Sazzy Socks AB, we are committed to protecting your personal data and your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase from our website.

1. Personal Data We Collect
When you interact with our website, we may collect and process the following types of personal data:

  • Contact Information: Name, email address, phone number, and shipping address.
  • Payment Information: Payment details such as card information or other payment data required for transactions, managed securely via Klarna or other payment providers.
  • Order Information: Details of products purchased, order date, and delivery information.
  • Technical Data: IP address, browser type, device information, operating system, and browsing behavior collected through cookies and similar technologies, including TikTok Pixel.
  • Marketing and Analytics Data: Data related to your interactions with our website and marketing campaigns, tracked via tools like Google Analytics and TikTok Pixel.

We only collect personal data necessary to fulfill our obligations, improve your experience, and comply with legal requirements.

2. Legal Basis for Data Processing
We process your personal data based on the following legal grounds under the GDPR:

  • Performance of a Contract: To process your orders and manage payments.
  • Consent: For marketing communications, targeted ads, and data collected via tools like TikTok Pixel.
  • Legitimate Interests: To improve our website, prevent fraud, and enhance security.
  • Legal Obligations: To comply with accounting, tax, and legal requirements.

You can withdraw your consent at any time by contacting us or adjusting your cookie preferences.

3. How We Use Your Personal Data
We use your personal data for the following purposes:

  • To process and deliver your orders.
  • To manage and process payments securely via Klarna or other payment providers.
  • To communicate with you regarding orders, support requests, and updates.
  • To send marketing communications and promotional offers (if opted in).
  • To improve your shopping experience on our website.
  • To analyze website performance via analytics tools, including Google Analytics and TikTok Pixel.
  • To ensure the security and integrity of our website and prevent fraud.
  • To comply with applicable legal obligations.

4. Sharing of Personal Data
We only share your personal data with third parties when necessary for service delivery or to meet legal obligations:

  • Payment Providers: Klarna processes your payment details. See their Privacy Policy.
  • Shipping Partners: To fulfill and deliver your orders.
  • Analytics Providers: Google Analytics and TikTok Pixel to track website usage and campaign performance.
  • Advertising Partners: To serve targeted advertisements via tools like TikTok Pixel.
  • Legal and Regulatory Authorities: When required by law or to enforce our terms of service.

We do not sell or rent your personal data to third parties.

5. International Data Transfers
Some of our third-party partners, including TikTok, may transfer your personal data outside the EU/EEA, including to the United States.

Such transfers are safeguarded through:

  • Standard Contractual Clauses (SCCs): Approved by the European Commission.
  • Adequacy Decisions: Where applicable.

By using our website and accepting cookies, you consent to these data transfers.

6. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law:

  • Order Information: Retained for 7 years to comply with legal and tax obligations.
  • Marketing Data: Retained until you withdraw your consent.
  • Cookies and Tracking Data: Retained according to their expiration or until manually cleared by you.

 

7. Your Rights Under GDPR
You have the following rights regarding your personal data:

  • Right to Access: Request access to your personal data.
  • Right to Rectification: Correct any inaccurate or incomplete data.
  • Right to Erasure ("Right to be Forgotten"): Request deletion of your data under certain conditions.
  • Right to Restrict Processing: Request limited processing of your data.
  • Right to Data Portability: Receive your data in a machine-readable format.
  • Right to Object: Object to data processing, especially for direct marketing purposes.
  • Right to Withdraw Consent: Withdraw your consent for marketing or tracking activities at any time.

To exercise these rights, contact us at contact@sazzysocks.com.

8. Cookies and Tracking Technologies
We use cookies and tracking technologies, including TikTok Pixel, to:

  • Understand how visitors interact with our website.
  • Track conversions and measure campaign performance.
  • Personalize your browsing experience.
  • Deliver targeted advertisements across platforms.

TikTok Pixel

We use TikTok Pixel to collect data on user interactions, such as purchases and page views, to improve our advertising and campaign tracking.

For more information on cookies and your options, see our Cookie Policy.

9. Automated Decision-Making and Profiling
We may use automated decision-making tools, including TikTok Pixel, for targeted advertising. This does not result in any legal consequences or significantly affect your rights. You can opt out via cookie preferences.

10. Data Security
We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, or loss:

  • Data encryption (e.g., payment details).
  • Regular security updates and audits.
  • Access controls and secure storage solutions.

11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices. Please review their Privacy Policies before sharing personal data.

12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect legal changes or operational updates. All changes will be published on this page. Please review it regularly.

13. Contact Us
If you have any questions about this Privacy Policy or your personal data, please contact us:

  • Email: contact@sazzysocks.com
  • Address: Sazzy Socks AB, Gesällvägen 9, 17453 Sundbyberg, SWEDEN

Cookie Policy

This Cookie Policy explains how Sazzy Socks AB ("we," "us," or "our") uses cookies and similar technologies on our website. By continuing to browse our site, you agree to our use of cookies in accordance with this policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help the website recognize your device, store your preferences, and improve your browsing experience.

Cookies can either be session cookies, which are deleted once you close your browser, or persistent cookies, which remain on your device until they expire or are manually deleted.

2. Types of Cookies We Use

We use different types of cookies to enhance your experience on our website and ensure its proper functionality. These include:

a. Necessary Cookies

These cookies are essential for the website to function properly. Without these, the site may not be able to provide certain services or features. They do not store any personal information.

  • Examples: Login, security, and shopping cart cookies.

b. Performance/Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and if any errors occur. This helps us improve the performance and design of the website. All information collected by these cookies is aggregated and anonymous.

  • Examples: Google Analytics, Hotjar.

c. Functional Cookies

Functional cookies allow the website to remember your preferences and choices, such as your language or region, to provide a more personalized experience.

  • Examples: Remembering your login details or saving your shopping cart between sessions.

d. Targeting/Marketing Cookies

These cookies are used to show you relevant advertisements that match your interests. They also help us measure the effectiveness of our marketing campaigns. These cookies may be set by third-party advertising networks.

  • Examples: Facebook Pixel, Google Ads cookies.

3. Third-Party Cookies

Some cookies on our website are placed by third parties, such as analytics or advertising services (e.g., Google Analytics, Facebook). These third-party providers may collect information about your online activities across different websites. We recommend that you check the respective privacy policies of these third parties for more information about how they handle your data.

4. How We Use Cookies

We use cookies to:

  • Ensure the website functions correctly.
  • Personalize your experience by remembering your preferences.
  • Analyze website traffic and performance.
  • Improve the security of the site.
  • Provide targeted advertising and measure the effectiveness of marketing campaigns.

5. Consent to Use of Cookies

When you first visit our website, you are presented with a cookie consent banner. By clicking "Accept All Cookies," you agree to our use of all cookies as outlined in this policy. You can manage your cookie preferences or withdraw your consent at any time by using the cookie settings available on our website.

6. How to Manage Cookies

You have the right to manage or block cookies through your browser settings at any time. Please note that disabling some cookies may affect the functionality of the website and limit your ability to use certain features.

Managing cookies in your browser:

You can also opt out of targeted advertising through the following tools:

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal and regulatory reasons. Any updates will be posted on this page, and we recommend you review this policy periodically.

8. Contact Us

If you have any questions about our use of cookies or how we handle your data, please contact us:

  • Email: contact@sazzysocks.com
  • Address: Sazzy Socks AB, Gesällvägen 9, 17453 Sundbyberg, SWEDEN

Terms and Conditions

Thank you for choosing to shop with us! These terms and conditions apply to all purchases made through our website. By placing an order, you agree to the terms and conditions outlined below.

 

 

1. Company Information

This online shop is operated by:

  • Company Name: Sazzy Socks AB
  • Organization Number: 559485-8606
  • Address: Gesällvägen 9, 17453 Sundbyberg, SWEDEN
  • Email: contact@sazzysocks.com

2. Prices and Payment

All prices on our website are stated in Swedish kronor (SEK) and include VAT (25%). Any shipping fees will be added and displayed at checkout before you complete your purchase. We offer the following payment methods via Klarna:

  • Invoice
  • Installment payment
  • Card payment
  • Direct payment

By selecting Klarna as your payment method, you agree to Klarna’s terms and conditions. Please note that Klarna may charge additional fees depending on the payment option you choose.

3. Delivery and Shipping

We currently deliver within Sweden and to other EU countries. Delivery time is typically 1-3 days within Sweden. International delivery times may vary depending on the destination country. The shipping fee is 49 SEK, and free shipping is available for orders over 499 SEK.

4. Right of Withdrawal and Returns

As a customer, you have the right to cancel your purchase within 14 days in accordance with the Distance Selling Act. The cancellation period starts from the day you receive the product. To exercise your right of withdrawal, please contact us at contact@sazzysocks.com and provide your order number. Please note that the right of withdrawal does not apply to used socks or socks where the seal has been broken, due to hygiene reasons.

For returns, the product must be in the same condition as when you received it. The return shipping cost is your responsibility unless the product is faulty or damaged.

5. Complaints

If the product you purchased is faulty or damaged, you have the right to file a complaint under the Consumer Purchase Act. Complaints must be made within a reasonable time after you discovered the defect, but no later than three years after receiving the product. Please contact us at contact@sazzysocks.com with your order number and a description of the issue. We will cover the return shipping costs for approved complaints.

6. Data Protection

When you make a purchase with us, we collect personal data to fulfill your order. This data is processed in accordance with the GDPR and is only shared with necessary parties, such as Klarna for processing your payment. For more information on how we handle your personal data, please see our Privacy Policy.

7. Disputes and Applicable Law

In the event of a dispute, we will follow the recommendations of the Swedish National Board for Consumer Disputes (ARN). Swedish law applies to all purchases made through our online shop. If you reside within the EU, you also have the option to use the EU’s Online Dispute Resolution platform: EU ODR Platform.

8. Force Majeure

We are not liable for delays or failures to fulfill our obligations caused by circumstances beyond our control, including but not limited to natural disasters, war, strikes, or pandemics.

Contact Us

If you have any questions about our terms and conditions or your order, please contact us at contact@sazzysocks.com. Sazzy Socks AB - 559485-8606, SE559485860601

Shipping Policy

1. Prices and Payment

All prices on our website are stated in Swedish kronor (SEK) and include VAT (25%). Any shipping fees will be added and displayed at checkout before you complete your purchase. We offer the following payment methods via Klarna:

Invoice

Installment payment

Card payment

Direct payment

By selecting Klarna as your payment method, you agree to Klarna’s terms and conditions. Please note that Klarna may charge additional fees depending on the payment option you choose.

2. Delivery and Shipping

We currently deliver within Sweden and to other EU countries. Delivery time is typically 1-3 days within Sweden. International delivery times may vary depending on the destination country. The shipping fee is 49 SEK, and free shipping is available for orders over 499 SEK.

3. Right of Withdrawal and Returns

As a customer, you have the right to cancel your purchase within 14 days in accordance with the Distance Selling Act. The cancellation period starts from the day you receive the product. To exercise your right of withdrawal, please contact us at contact@sazzysocks.com and provide your order number. Please note that the right of withdrawal does not apply to used socks or socks where the seal has been broken, due to hygiene reasons.

For returns, the product must be in the same condition as when you received it. The return shipping cost is your responsibility unless the product is faulty or damaged.

4. Complaints

If the product you purchased is faulty or damaged, you have the right to file a complaint under the Consumer Purchase Act. Complaints must be made within a reasonable time after you discovered the defect, but no later than three years after receiving the product. Please contact us at contact@sazzysocks.com with your order number and a description of the issue. We will cover the return shipping costs for approved complaints.

Refund Policy

We have a 30-day return policy, which means you have 30 days after receiving your item to request a return.

To be eligible for a return, your item must be in the same condition that you received it, unworn or unused, with tags, and in its original packaging. You’ll also need the receipt or proof of purchase.

To start a return, you can contact us at contact@sazzysocks.com. Please note that returns will need to be sent back to us.

If your return is accepted, we’ll send you a return shipping label, as well as instructions on how and where to send your package. Items sent back to us without first requesting a return will not be accepted.

You can always contact us for any return question at contact@sazzysocks.com.

Damages and issues
Please inspect your order upon reception and contact us immediately if the item is defective, damaged or if you receive the wrong item, so that we can evaluate the issue and make it right.

Exceptions / non-returnable items
Certain types of items cannot be returned, like perishable goods (such as food, flowers, or plants), custom products (such as special orders or personalized items), and personal care goods (such as beauty products). We also do not accept returns for hazardous materials, flammable liquids, or gases. Please get in touch if you have questions or concerns about your specific item.

Unfortunately, we cannot accept returns on sale items or gift cards.

Exchanges
The fastest way to ensure you get what you want is to return the item you have, and once the return is accepted, make a separate purchase for the new item.

European Union 14 day cooling off period
Notwithstanding the above, if the merchandise is being shipped into the European Union, you have the right to cancel or return your order within 14 days, for any reason and without a justification. As above, your item must be in the same condition that you received it, unworn or unused, with tags, and in its original packaging. You’ll also need the receipt or proof of purchase.


Refunds
We will notify you once we’ve received and inspected your return, and let you know if the refund was approved or not. If approved, you’ll be automatically refunded on your original payment method within 10 business days. Please remember it can take some time for your bank or credit card company to process and post the refund too.
If more than 15 business days have passed since we’ve approved your return, please contact us at contact@sazzysocks.com.

FAQ

 

Frequently Asked Questions (FAQ)

Welcome to our FAQ page! Here, you'll find answers to the most common questions about our unique, sazzy socks. If you can't find the answer you're looking for, feel free to contact us. 

1. What makes your socks so special?

Our socks aren’t just socks—they’re an eye-catching accessory and personality for your feet! Each pair is designed to make you feel fabulous from the ankle down. Life’s too short for boring socks, right?

2. What are your socks made of?

Only the good stuff: soft breathable cotton, polyester and just the right amount of stretch magic (aka spandex). Basically, it’s like a cozy hug for your feet. You will find the fabric info in every product description. 

3. Will your socks fit me?

As you know, we are a new sock brand and for the moment we have only stocked up (socked up) with size EU 37-39, but if you can not find your size, please let us know and we will step up to order other sizes as well. We aim for all fabulous, sassy women to be able to wear Sazzy Socks!


4. How do I keep my socks looking fabulous?

Treat them like the treasures they are:

  • Wash at 30°C (that’s gentle, not sauna-level hot)
  • Skip the bleach and tumble dryer
  • Turn them inside out (it’s like a spa day for socks)
  • Air dry for best results

Do this, and your socks will stay sassy for ages!

5. Can I get these beauties gift-wrapped?

Belive it or not, but all our socks are packed and shipped in beautiful recyclable gift boxes. Whether it’s for a bestie or for yourself, we’ve got you covered. As you know, we walk the extra mile for you.

6. What payment methods do you accept?

You can choose to pay by:

  • Klarna (includes Credit cards, Swish etc)
  • Apple Pay
  • Google Pay
  • Shopify Pay


7. How long will it take to get my socks?

At the moment we are taking pre-orders until our socks are back in stock. You will get an email as soon as we have been shipped your Sazzy Socks! 

When our socks are in stock, these delivery times apply:

  • Standard Shipping Sweden: 1-3 business days (Postnord)
  • Shipping outside Sweden 4-10 business days

Orders over 499 SEK/50 EURO = Free shipping!


9. Can I return my socks if they’re not right?

We want you to be 100% head-over-heels in love with your socks. If you’re not, you’ve got 14 days to return them (unworn, sealed and in their original packaging, please). Just hit us up, and we’ll sort it out.


10. Can I track my order?

Of course!📦 Once your order’s shipped, we’ll send you a tracking number so you can stalk your socks every step of the way.

11. How do I get in touch with you?

Whether it’s a sock emergency or just a quick question, we’re here:

Don’t be shy—slide into our inbox anytime!

We have open up for PRE-ORDERS

Too excited to wait? Our first collection is FINALLY on it´s way! PRE-ORDER yours socks today and you will get 15% off!

Pre-orders will be sent in April 2025.

Our Socks

We are looking for UGC Creators🤳

We’re looking for UGC creators who match our energy - fun, sassy, and effortlessly stylish. If you’re all about chic fits, aesthetic content, and ✨that perfect sock moment✨, we need to talk!

Let´s get in touch!

Step up your sock game with Sazzy Socks

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